Pinterest nomina ceo Bill Ready e punta sull’eCommerce


Ben Silbermann, co-fondatore di Pinterest lascia la carica di ceo e resta come Presidente Esecutivo, Alla guida arriva Bill Ready, ex responsabile delle attività commerciali Google e in passato Executive Vice President e Chief Operating Officer di PayPal.

Pinterest è un social network basato sulla condivisione di fotografie, video e immagini, che da tempo si è focalizzata sull’attività pubblicitaria faticando però a trovare formule davvero redditizie.

Negli ultimi tempi ha messo al centro del suo business l’eCommerce con l’acquisizione di The Yes, piattaforma di shopping basata sull’intelligenza artificiale per fashion brand. Pinterest.

Il 29 giugno su Linkedin Bill Ready ha presentato così il suo nuovo incarico:

I’m beyond excited to share that I’m starting a new adventure as CEO of Pinterest!
I want to express my deep gratitude to Ben Silbermann and the entire Pinterest team for the incredible company they’ve built. Today there are more than 400 million people all over the world who come to Pinterest because it’s a positive place online where they can find inspiration for every part of their lives. In my personal life, I love using Pinterest for important moments like designing a new home and planning themes for my daughter’s birthday parties, as well as for daily inspiration – often retro sneakers for me.  For so long, I’ve admired Pinterest’s work from afar and feel extremely  privileged to now be a part of the team that writes the next chapter. 
I absolutely believe that Pinterest has the potential to be a 100-year company. In the next phase of our journey, we will help people engage more deeply with all the inspiring products and services they find on our platform so they can build their best lives. As someone who has spent most of my career in commerce and payments, it’s so clear to me that Pinterest has the opportunity to build something unique—something special.
I couldn’t be more excited to build that with the team at Pinterest and the amazing community of Pinners!
One final note: I want to express my gratitude to everyone I’ve built with over the years. I’m grateful to every single one of you. I wouldn’t be on this amazing journey without you. Also, a special thanks to Sundar Pichai, Prabhakar Raghavan and the team at Google. I have tremendous respect for Google, its mission and the team there and am excited to see them carry forward their work supporting an open ecosystem in commerce and payments.
Thank you!